4.0 Welcome Illustrations
Starbucks re-vamped their rewards program and asked me to do some spot illustrations that would appear on Starbucks.com as well as marketing communications and in the app. Communications for this program are transactional, so I was asked to bring a sense of joy to the content through illustration using a limited color palette and style. I concepted, illustrated and animated about 25 pieces for the welcome series.
Art Direction: Shae Reamer | Creative Director: Gary Jacobson | Illustrators: Myself, Jamie Jones, Nina Painter, Jordan Kay Phillip